Bulletin of Business and Economics (BBE) is an Open Accessed HEC recognized (Y category) Peer Review Journal. It  Publishes Quality Research Papers, BooK Review, Notes in All Fields of Economics, Management, Marketing, Commerce, Business, Finance, Accounting, Computer Sciences and Applied Sciences.

Vol. 10 No. 3 (2021): Bulletin of Business and Economics (BBE)

Bulletin of Business and Economics (BBE) is an Open Accessed HEC recognized (Y category) Peer Review Journal. It  Publishes Quality Research Papers, BooK Review, Notes in All Fields of Economics, Management, Marketing, Commerce, Business, Finance, Accounting, Computer Sciences and Applied Sciences.

Published: 2021-09-01

OFFER TO BUY: THE EFFECTIVENESS OF SALES PROMOTIONAL TOOLS TOWARDS PURCHASE INTENTION

TEHMINA FIAZ QAZI, SUMAIRA MUZAFFAR, ABDUL AZIZ KHAN, ABDUL BASIT

33-42

HEALTH OUTCOMES OF POVERTY: EVIDENCE FROM AROUND THE GLOBE

RABIA LIAQAT, MAIMOONA WASEEM, HAFIZ MUHAMMAD ABUBAKAR SIDDIQUE, MUHAMMAD TARIQ MAJEED

43-55

TEACHERS' TEACHING EFFICIENCY AND PERFORMANCE IMPACTED BY SCHOOL PRINCIPALS' INSTRUCTIONAL LEADERSHIP

*Ayesha Liaquat, **Dr. Farah Shafiq, ***Rashda Majid, ****Shaista Ejaz

56-64

ANTECEDENTS OF COUNTERFEITING IN PAKISTAN: A QUANTITATIVE STUDY

MALIK MUHAMMAD FAISAL, ZIA UR REHMAN, ALI HAIDER

101-109

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