Exploring Big Data Analytical Capabilities Influence on Supply Chain Performance: Mediating Role of Supply Chain Resilience
DOI:
https://doi.org/10.61506/Keywords:
Resilience, Performance, Capabilities, PLS-SEM, Competitive edgeAbstract
Big Data Analytics (BDA) capabilities has transformed supply chain performance and emphasizing need in pharmacy industry supply chain. Moreover, resilient approach is necessary given the supply chains dynamic nature. This study explores Supply Chain Resilience (SCR) mediating role in relation among BDA capabilities & Supply Chain Performance (SCP). Using cross-sectional survey of 295 supply chain professionals from pharmacy industry and also employed PLS-SEM to judge hypothetical relationships. Our findings reveal that BDA capabilities positively influence SCP and that SCR significantly mediates this relationship. The findings are expected to offer valuable insights for practitioners seeking to leverage BDA to build more resilient and high-performing.
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