Bulletin of Business and Economics (BBE) is an Open Accessed HEC recognized (Y category) Peer Review Journal. It  Publishes Quality Research Papers, BooK Review, Notes in All Fields of Economics, Management, Marketing, Commerce, Business, Finance, Accounting, Computer Sciences and Applied Sciences.

Published: 2021-09-01

OFFER TO BUY: THE EFFECTIVENESS OF SALES PROMOTIONAL TOOLS TOWARDS PURCHASE INTENTION

TEHMINA FIAZ QAZI, SUMAIRA MUZAFFAR, ABDUL AZIZ KHAN, ABDUL BASIT

33-42

HEALTH OUTCOMES OF POVERTY: EVIDENCE FROM AROUND THE GLOBE

RABIA LIAQAT, MAIMOONA WASEEM, HAFIZ MUHAMMAD ABUBAKAR SIDDIQUE, MUHAMMAD TARIQ MAJEED

43-55

ANTECEDENTS OF COUNTERFEITING IN PAKISTAN: A QUANTITATIVE STUDY

MALIK MUHAMMAD FAISAL, ZIA UR REHMAN, ALI HAIDER

101-109

AGEING, MENTAL HEALTH AND RELIGIOUS CONNECTIONS: A CRITICAL ANALYSIS

SAJJAD HUSSAIN, SHAHZAD FARID, MUHAMMAD FAROOQ AHMED

172-177

MEDIATING ROLE OF PRODUCTIVITY BETWEEN PERFORMANCE EXPECTANCY AND ADAPTIVE PERFORMANCE OF MANAGERS IN SMES

ABID HUSSAIN, SANA RASHID, SARA SHABBIR, RIZWAN QAISER DANISH, MANZOOR AHMAD SHAH

178-188

A STUDY ON MOTIVATIONAL FACTORS FOR ENGLISH LEARNING AMONG EFL LEARNERS AT SECONDARY SCHOOL LEVEL

MUHAMMAD BILAL AHMAD, NAVID JAMIL MALIK, MUHAMMAD ASGHAR JAVED AL-AZHARI

189-195

THE IMPACT OF CORPORATE GOVERNANCE ON RISK MANAGEMENT: EVIDENCE FROM THE BANKING SECTOR OF PAKISTAN

UMER GULZAR, SAJJAD NAWAZ KHAN, FAHAD JAVED BAIG, M. AKBAR ALI ANSARI, RABIA AKRAM, MUHAMMAD KAMRAN

196-207

PUBLIC ATTITUDES TOWARDS FEAR OF CRIME AND VICTIMIZATION IN THE AGE OF MASS MEDIA

YASIR ALEEM , SANAN WAHEED KHAN , MUHAMMAD ZAHID RAFIQUE , SAIMA JAMROZE

208-215

ANALYSIS OF MILK CONSUMPTION PATTERN IN PAKISTAN: USING LA/AIDS

GHULAM MUSTAFA, ASMA ALTAF, MUHAMMAD NAEEM

239-246