AN EMPIRICAL INVESTIGATION OF INFORMATION QUALITY AND USAGE OF MOBILE BANKING IN PREDICTING ADAPTIVE PERFORMANCE: A SERIAL MEDIATION MODEL
Keywords:
Mobile Devices, Information Quality,, Usage, Mobile banking, Adaptive Performance, Managers, Small and Medium Enterprises.Abstract
This study investigates the Information quality, usage and mobile banking in predicting adaptive performance of managers through serial mediation model in small and medium enterprises of Pakistan. The purpose of this study is to find out how Information quality impacts the adaptive performance of managers at workplace through serial mediation of usage of mobile devices and relative advantage of mobile banking. The target population for this study includes managers or owners of SMEs listed in Chambers of Commerce of Capital cities of Pakistan. As part of the larger study 422 responses were received which shows 59% response. To test the hypotheses, measurement and structural models were developed in SEM. The findings show that serial mediation is observed in the case of information quality and adaptive performance as direct beta without mediation is significant and positive, and in the presence of serial mediators (usage and mobile banking) information quality and adaptive performance is positive and insignificant. The findings of this study will help the academia, SMEDA and practitioners to understand the importance of information quality, usage of mobile devices and mobile banking on adaptive performance. Future researchers must focus on empirical investigation of testing effect of service quality, system quality along with information quality and usage of mobile device on adaptive performance of managers comparing SMEs and large enterprises in Pakistan.
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